Under Armour and UCLA Strike $280 Million Deal, the Largest in College Sports
Mega Contracts With Colleges Start to Pinch Under Armour - WSJ
Under Armour has college football 'zebras' on its side
Badgers sports: UW looking 'big picture' with Under Armour contract | College sports | madison.com
Under Armour invests in young athletes in wake of pullback from big-time college deals | Ad Age
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Under Armour Exits Another College Sponsorship
Under Armour pulls out of two major university sport deals | Financial Times
Huge Endorsement Deals With Colleges Made By Under Armour Starting To Pinch Profits
Under Armour deal historic for Ivy League - Yale Daily News
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UCLA Sues Under Armour Over Bruins Sponsorship Deal
Inside the Texas Tech-Under Armour deal: Royalties, bonuses and a Covid-19 clause - Baltimore Business Journal
Judge quashes Under Armour's attempt to dismiss UCLA lawsuit - Los Angeles Times
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U.C.L.A. and Under Armour in Record Sponsorship Deal - The New York Times
Breaking Down Under Armour, UCLA's Record Sponsorship Deal | Fox Business
Under Armour Signs Deal With UC Berkeley, Replacing Nike | Fortune
Notre Dame and Under Armour confirm biggest ever college deal - SportsPro
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Under Armour pulls out of two major university sport deals | Financial Times
Under Armour Unveils New 'Ungrabbable' Uniforms for College Football Teams | Bleacher Report | Latest News, Videos and Highlights
Sports Partnerships Post-Pandemic: Lessons From The Under Armour-UCLA Case Study
